The Most Innovative Prepaid Product award celebrates products that change the way consumers use traditional prepaid product for the better. Seastone’s Home Depot Gift Card Holder Program was honored for focusing on the consumer buying behavior and preferences, which allowed the company to create unique packaging options for purchases of gift cards. Gift Card Packaging provides the gift card giver an opportunity to increase the giftability of the cards themselves.
Source: blackhawknetwork.com
